Affirmations Social Campaign

Affirmations is part of a larger campaign to connect with our customers and potential customers on a more emotional, genuine level and put them first. These posts are designed to feel positive while also being relevant to what our audience may be going through as current college students. We offer resources and positivity through hand-lettering and more casual language to help our audience stay the course and push forward, or take a break and take care of their mental health.